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Harley Davidson Video

 

Company · Work & Co

Client · Harley Davidson

Role · Motion Lead

Design · August Tang

PM · Aleks Gryzcon

Year · 2023

 

Harley Davidson launched a design-forward e-commerce experience to showcase specialty tech-wear, vintage, and high fashion apparel drops. H-D Collections is a thoughtfully crafted grouping of lifestyle apparel lines for adventurous souls, each born from Harley Davidson’s rich heritage at the epicenter of motorcycle culture. Available exclusively online at hdcollections.com.

I had the privilege of creating the Sizzle video, showcasing and promoting the remarkable work made by the team on the e-commerce.

My primary goal was to generate excitement and curiosity among viewers, driving them to the site to learn more about H-D Collections and witness the modern site of this storied brand.